The video-streaming platform has reportedly begun cracking down on the common password sharing style which is popular amongst friends and family.
Reports say that Netflix is currently testing the account security feature, which if successful, will cut off non-registered users.
Some users have reportedly received notifications asking them to confirm whether they live with the account owner by entering a security code that has been sent via a text message or email to the original subscriber.
The message reads:
“If you don’t live with the owner of this account, you need your own account to keep watching.”
Netflix spokesperson has confirmed the new password feature against un-registered users. He said:
“This test is designed to help ensure that people using Netflix accounts are authorized to do so.”
It should be noted that the popular practice of sharing passwords violates the terms and conditions of Netflix. The streaming platform prohibits shared usage of accounts between users that are beyond the subscriber’s household.
“The Netflix service and any content viewed through the service are for your personal and non-commercial use only and may not be shared with individuals beyond your household,” the T&C reads.
Any user who has received the new notification has the option to delay account verification, but this may only be on temporal basis before it is made compulsory.